Almost all blogs do use feedburner to burn their RSS (Really Simple Syndicate) feeds. Feedburner is so popular because there are lots of features and it’s completely free. In this WordPress tutorial, we will show you how to set up feedburner for WordPress blog. But before that, let’s have a quick look on the reason why FeedBurner is so important for each and every blogger.
Why Bloggers Should Use FeedBurner?
- Give your audience options of email subscription and other feed reader subscription.
- You can set the email delivery time for new posts on your blog.
- Show social proof in the form of subscriber count.
- It shows statistics about your RSS subscribers.
- It gives you customization options such as branding, headings, fonts etc.
- Feedburner can ping various services whenever you publish a post.
- Integrate Google Adsense with your feeds to monetize it.
- Feedburner is totally free.
Setting up FeedBurner for WordPress
In order to start using Feedburner service, you will need a Google or Gmail account. If you have an account then follow these steps. If you don’t have then well you are missing a lot, my friend.
Step 1: Log on to the feedburner page. Sign in using the google account.
Step 2: First you have to claim your feed. On the first screen, enter the URL of your WordPress feed. Usually, it’s yourdomain.com/feed/. If it doesn’t work, you can enter the URL of your blog ie http://www.yourdomain.com/ and feedburner should be able to detect the feed URL. Once done, click Next.
Step 3: Enter the title and Feed address in next screen. Try to use the feed address same as the blog/domain name. Once you click next, your feed will be created. Now you can skip next steps and proceed directly to feed management.
Step 4: Navigate to the “Optimize” tab and make sure that following options are activated: Browser friendly, SmartFeed, and FeedFlare. You can try other options as well, if you want.
Step 5: Navigate to “Publicize” tab. Check out various options. Make sure that you enable email subscriptions and ping shots.
And Finally: Once you activate and configure email subscription, feedburner will give you a piece of code that you can put on your website. You can add a text widget to your blog’s sidebar and add the code there. Additionally, it is recommended that you redirect your original WordPress feed to the new feedburner feed. By doing this, you will ensure that if any visitor or service reaches your WordPress feed at yourdomain.com/feed, they will be redirected to the feedburner feed. For doing this, a plugin called FeedBurner FeedSmith comes really handy – though some of the modern themes also have this feature.